Build Your Best Business (general)
Does your social media look like 2017 but your website is stuck in 1995? This and other marketing mistakes could be cutting into your growth goals. In this episode, Host and Laddering Works founder, Eric Holtzclaw and Brillar Media Social Media Strategist, Whitney Mendoza share pitfalls to look out for and discuss what’s trending in marketing so you can prepare your brand for the coming year. 
Direct download: EVH.092517.Edited_Show_audio.mp3
Category:general -- posted at: 8:00pm EDT

For starters, investing” on the West Coast is different than on the East Coast. Angles look for different things; startups have different numbers to prove. But all go through the due diligence process. In this episode of #BYBB, Berry Etra, President of Keiretsu Forum in Atlanta explains this process and provides tips for entrepreneurs seeking to standout and make it to the next round! 

Direct download: EVH.091817.Edited_Show_audio.mp3
Category:general -- posted at: 10:11pm EDT

Knowing your customer, collecting data and providing them with a pleasant user experience are all key to growing a business. Helpfully Founder and CEO, Zach Pousman joins Eric to share how his company addresses these business problems through design lens.” 

Direct download: EVH.091117.Edited_Show_audio.mp3
Category:general -- posted at: 8:25pm EDT

Find yourself hitting the snooze button? That's how excited Dennis Eidson was about his job in corporate America before becoming an Honest1 Auto Care franchisee. In this episode, Dennis talks franchising, building a great team and how great customer service can help build up a business reputation quicker than Google reviews! 

Direct download: EVH.090417.Edited_Show_audio.mp3
Category:general -- posted at: 7:50pm EDT

Rebel Fit Wellness founder, Staci Ann Karim pushed herself to the point of needing to shut down her previous business. But she didn’t want other entrepreneurs to face the same fate! In this episode, she shares health tips for on-the-go business owners - because you can’t grow your business if you’re miserable and burned out. 

Direct download: EVH.09.04.17.Edited_Show_audio.mp3
Category:general -- posted at: 8:37pm EDT

More than half of mid-career women in tech are leaving their jobs. This is certainly a staggering number and one Geek Girl Rising co-author and angel investor, Heather Cabot seeks to fix! In this episode, live from the 3686 tech and entrepreneur conference in Nashville, TN, Heather and Eric discuss how women in tech can gain visibility, improve their public speaking skills and what companies can do to keep them on board. 
Direct download: EVH.08.23.17.Edited_Show_audio.mp3
Category:general -- posted at: 8:00pm EDT

Talk with WeMontage Founder and CEO, James Oliver, and he’ll quickly tell you his most important title: Co-Founder of the World’s Cutest Twins.” In this episode, James shares tips for juggling the entrepreneur life of developing software, raising capital and participating in an accelerator with that of being a parent. Bonus: James also shares three tips for getting earned media! 

Direct download: EVH.082117.Edited_Show_audio.mp3
Category:general -- posted at: 7:44pm EDT

In this episode, Eric checks in with Skuid Founder and CEO, Ken McElrath live at the 3686 conference in Nashville, TN! Ken shares about the challenges and successes of opening new office space around the world, hiring additional employees and recreating all processes along the way to match. 

Direct download: EVH.Ken.3686.Edited_Show_audio.mp3
Category:general -- posted at: 7:43pm EDT

How do you reach more customers? Provide what they need! Q4Launch Founder and CEO, Matt Bare joins Eric to share how specializing in a certain industry can set your company apart from the rest and how listening to your customers - both the said and unsaid - can help both parties grow.

Direct download: EVH.08.16.17_Edited_Show_audio.mp3
Category:general -- posted at: 9:14pm EDT

They say getting started is the hardest part and creating a marketing budget is no different. How much should you spend? And where should you spend it? Josh Bernstein, a leading independent digital media consultant and founder of Josh Bernstein Media joins Eric to talk Google Adwords and getting exposure for your business by the click! 

Direct download: EVH.08.14.17.Edited_Show_audio.mp3
Category:general -- posted at: 8:57pm EDT