The Claw
Direct download: CannedHeat_AlVilar-FullShow.mp3
Category:general -- posted at: 4:50pm EDT

"We may not have been the best startup that day, but we were the most prepared. They knew I didn't come to play." Ashlee Ammons joins Whitney on the podcast to share how she and her mom, fellow business partner, Kerry Schrader became two of the first black women to raise $1 million in a pitch competition for their company, Mixtroz.

Direct download: CannedHeat_Ashley_Full_Show.mp3
Category:general -- posted at: 12:00pm EDT

Kristin Andree, Chief Strategist with Andree Consulting Group, joins the Canned Heat podcast to share personal branding tips for women in business. Plus, we discuss the launch of her upcoming StrongHER Together Community Groups and how to push past the limits we set for ourselves.

Direct download: CannedHeat_1018.mp3
Category:general -- posted at: 12:41pm EDT

Direct download: CannedHeat_100919_EditedShow_1.mp3
Category:general -- posted at: 9:17am EDT

The right tactics, added together, create a successful strategy. On this edition of the Canned Heat Podcast, Mark McKenzie, co-owner (with his brothers!) of Docqmax Digital Printing joins Liger Partners Managing Partner, Whitney Mendoza to talk print marketing to accompany your trade show and other growth initiatives.

Direct download: Whitney_and_Marc_Full_Show.mp3
Category:general -- posted at: 12:43pm EDT

On this episode of the #CannedHeat Podcast, Founder & CEO of DeVil-Tech, Edward DeVilliers, joins Liger Partners' Doji Master (aka Chief Strategist) Eric Holtzclaw to talk about working with the government as a small business. #UnleashTheBeast


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_052019_EditedShow_1.mp3
Category:general -- posted at: 9:43pm EDT

Everyone is always told "You need to be on social media," but no one knows what they are supposed to do with it once they're on it. It turns out it's actually much simpler to create quality content than you might think. Liger Partners' Doji Master (aka Chief Strategist) Eric Holtzclaw and Nunchuck Master (aka Managing Partner) Whitney Mendoza are back on this episode of Canned Heat to discuss creating content and being strategic with it.


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_050619_EditedShow.mp3
Category:general -- posted at: 9:20pm EDT

Nadine Mullings, Liger Partners Project Manager, joins Doji Master (aka Chief Strategist) Eric Holtzclaw again to discuss operations: creating a plan and executing it.


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_042919_EditedShow_1.mp3
Category:general -- posted at: 9:12pm EDT

On this episode of the Canned Heat Podcast, Liger Partners' Doji Master (aka Chief Strategist) Eric Holtzclaw and Nunchuck Master (aka Managing Partner) Whitney Mendoza sit down and discuss how to move fast when you're big. #UnleashTheBeast


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_042219_EditedShow.mp3
Category:general -- posted at: 7:55pm EDT

On this episode of Canned Heat, Nadine Mullings, Project Manager with Liger Partners, joins Doji Master (aka Chief Strategist) Eric Holtzclaw, to discuss email marketing and how it's very much alive. #UnleashTheBeast


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_041519_EditedShow.mp3
Category:general -- posted at: 7:38pm EDT

Joining in on the fun, Cynthia Hayes, Public Relations Project Manager for Liger Partners, demonstrates her mad skills in earned media and public relations in her conversation with Doji Master (aka Chief Strategist) Eric Holtzclaw. #UnleashTheBeast


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_040819_EditedShow.mp3.mp3
Category:general -- posted at: 7:15pm EDT

"All business is local in some aspect." - David Ciancio

On this episode of Canned Heat, Eric V. Holtzclaw sits down with SEO Wizard David "Rev" Ciancio as he shares his location based marketing and search engine optimization magic tips. #UnleashTheBeast

Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_040119_EditedShow.mp3
Category:general -- posted at: 6:52pm EDT

Be a Task Master, Not a Task Asker. - Eric V. Holtzclaw

Co-Founder of LigerPartners and Nunchuck Master Whitney Mendoza joins me on the #CannedHeat Podcast to talk with me about building your team and having strong operations.


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_032519_EditedShow.mp3
Category:general -- posted at: 6:24pm EDT

Transformers: Catering to the Buyer Experience

The journey from awareness to purchase is changing. Customers want to experience your product for themselves on their own schedule, not just read about it on your website. Chief Revenue Officer of The Crucible Group Mike Ladd joins this edition of Canned Heat to share how Omedym makes it happen for their clients through video and understanding buyer intent.


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_031819_EditedShow_1.mp3
Category:general -- posted at: 5:36pm EDT

Insta Heat: Liger Partners' Doji Master (aka Chief Strategist) Eric Holtzclaw and Nunchuck Master (aka Managing Partner) Whitney Mendoza dish on how hashtags, ads and social media exposure drum up more cheese for your quesadilla.


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_030419_EditedShow.mp3
Category:general -- posted at: 5:20pm EDT

Marketing and sales; separate parts working hand-in-hand. So how do you know when to hire a salesperson?

How do you track real ROI (not just vanity link clicks and calls)? Mike Ladd, Owner of The Crucible Group joins Liger Partners Dojo Master and Chief Strategist, Eric V. Holtzclaw to share his insights on this edition of the Canned Heat Podcast.


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_022519_EditedShow.mp3
Category:general -- posted at: 4:58pm EDT

Marcus Lemonis vs Gary Vaynerchuk: Liger Partners' Doji Master (aka Chief Strategist) Eric Holtzclaw and Nunchuck Master (aka Managing Partner) Whitney Mendoza talk marketing influencers on tonight's podcast, diving into what makes them successful, how they approach marketing, business and more on the Canned Heat Podcast.


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_021119_EditedShow.mp3
Category:general -- posted at: 2:46pm EDT

On this episode of the Canned Heat Podcast, Liger Partners' Doji Master (aka Chief Strategist) Eric Holtzclaw and Nunchuck Master (aka Managing Partner) Whitney Mendoza discuss how brands inspire us, how they utilize and strategize every single piece of content to get our attention. #UnleashTheBeast


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_020419_Edited_Show.mp3
Category:general -- posted at: 2:01pm EDT

On this episode of Canned Heat, Liger Partners' Doji Master (aka Chief Strategist) Eric Holtzclaw and Nunchuck Master (aka Managing Partner) Whitney Mendoza walk you through each step of a rebrand. We know a thing or two, because we've seen a thing or two!

 

Are you ready to unleash the marketing machine? Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_012819_EditedShow.mp3
Category:general -- posted at: 1:44pm EDT

Are you ready to #UnleashTheBeast? On this episode of Canned Heat, Liger Partners' Doji Master (aka Chief Strategist) Eric Holtzclaw and Nunchuck Master (aka Managing Partner) Whitney Mendoza discuss when it's time to rebrand and all the various steps it requires.


Are you ready to unleash the marketing machine?
Connect with your new besties at LigerPartners.com

Direct download: CannedHeat_012119_Edited_Show.mp3
Category:general -- posted at: 1:28pm EDT

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